Krasnal Management provides strategic consultancy to Boards and CEOs facing growth, transformation or turnaround challenges in Europe.
We support them in the resolution of their strategic challenges through analysis and the conduct of projects, but also in their leadership practice, based on the empathy and the trust of a “peer-to-peer” relationship that only a person who has experienced comparable situations can offer: a former CEO himself.
We bring hands-on experience of the leadership of banks and insurance companies in contexts of growth, transformation or turnaround, and the mastery of advisory techniques in strategy and coaching, without the heaviness and costs of traditional consulting firms or the partiality of investment banks.
We place our practice in the context of a triptych Purpose – Essence – Fun which captures the new paradigms of business management in a VUCA world and leadership in the time of Millennials and Gen-Z.
Established in the form of a company for the flexibility it brings, it remains above all a form of independent activity of its founder, Alexis Lacroix.
Our clients
We serve clients operating in the Financial Services (banking, insurance, asset management, credit institutions, leasing, payments…) or servicing them (tech providers).
Our geography is Europe, with a focus on France and Central and Eastern Europe (CEE).
Krasnal
Krasnal is Polish for « Dwarf », the mythical race of short, stocky humanlike creatures skilled in mining and metalworking, experts at extracting precious minerals from raw materials and crafting ingenious systems to achieve incredible results. The krasnal is also the mascot of the « Orange Alternative », the peaceful and creative movement which originated in Wroclaw to resist the Red Oppression and defy it with humour.
This stands for what we strive to do at Krasnal Management: helping organisations identify the gems within and build efficient and durable businesses thanks to them, challenging the status-quo and having fun doing it. Find out more on How to use a Krasnal.